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Google Web Stories is a new approach to generate extra traffic. Google’s WordPress plugin makes it easier to engage.
Google declared a beta WordPress plugin that allows publishers to take advantage of Google’s comparatively new Web Stories.
Web Stories is a way to stand at the top of Google search, Google images, Discover, and Google App.

What are Google web stories?

Google Web Stories is a new kind of Accelerated Mobile Pages (AMP). Its web stories content will be view in small pieces.
Every page of a Web Story includes a maximum of 10 words.

The suggested size is between four and 30 pages. Content creators can monetize Web Stories with affiliate links, Google Ad Manager, and Google DV360 (Beta).

Web Stories are meant to be viewed by mobile users who want to use content at a glimpse. Google explains the typical content user as someone on a subway or having lunch.
Google Web Stories is open source and freely available.

What are the Advantages of Google Web Stories?

Content creators are adopting the web story because it can be featured in an engaging way for mobile users. Web Stories represents a new way to get a massive amount of traffic.

Google Web Stories WordPress Plugin

Google published a WordPress plugin to benefit content creators to earn more traffic from the Web Story format. The WordPress plugin and the Web Story are both in beta.

The new version of the Web Story WordPress plugin will be published later this summer, 2020. The current version of the plugin is don’t have animation and page attachment. The new version will include all features and be more comfortable than the beta version.

Snackable Content

The purpose of the Web Story is what Google calls, snackable content. Videos are suggested to be no longer than 15 seconds long, and they should feature subtitles. Google defines that videos should be shot in portrait mode, not in landscape mode. That way, they will display a full screen on a mobile device. All videos should have captions so that a viewer can watch the video and read along with it. The assumption is that the user may not be in a place where they are able to hear a video, such as in a public place or somewhere loud where their attention is divided.

Web Stories Menu

A new menu is attached to the dashboard called Stories. Here, you can view all of your stories, add a new story, and search templates. Your stories will look here where you can start the editor, rename, duplicate, or delete them. This is a Stories post type that will be presented as Stories posts, and a link to those posts can be attached to pages and posts.

How to Use Google Web Stories?

Create a Story

Click on Create New Story; this will opens the editor, where you can use the visual tools. There’s no option to adjust their size or delete them. It works about the same way as canva, and it’s just as natural. On the left-hand side, here you can add the content to the page creator. It involves images, text, and patterns. Images also insert video. In the center is the page creator. It gives you the tools to edit and publish the story. On the right-hand side are design and document tools. Every element you add to the page is a different layer.

Content

The images and other content are from your media folder. Hovering over one shows three dots. Clicking the dots reveals options to edit or delete the image. You can sort, search, and upload pictures or videos. You need to double-click to add the content, or you can also drag and drop the content on the story page.

Text

The text tab involves preset buttons for headings, subheadings, and body text. Click on Add new text to enter the preset text to the page. Click on the text to open the resize tool. Drag to resize text to a new place. This also has tools on the right-hand side, where you can customize the alignment, colors, size, position, layer, style, etc. You can choose multiple things at one time to resize.

Shapes

The shapes hold a pentagon, blob, triangle, heart, star, square, circle, and hexagon. Drag and drop these shapes on the page, customize them.

Page

The canvas area involves the title, publishing options, trash, copy, a new page, undo, redo, a preview, and a grid view to view many pages at one go.

Click on the content provides you similar drag and drop tools to customize the content. It also gives you the options for design tools on the right-hand side.

Double-click the content to view the complete image and open tools to customize alignment. You can also resize the content and move it throughout to get the specific image you need.

Design

The design changes display controls for the element you’ve clicked on. This opens a color-picker so you can set the tone for the background. For images, this involves the alignment, size and position, opacity, links, accessibility, and layers. With text, this consists of the font family, styling, alignment, color, background color, padding, and link.
360 SEO Team
360 SEO Team

We are a team of thinkers, copywriters. The whole team contributed in this blog. Do share and comment if above blog is helpful.

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